The Hellenic Chamber of Hotels proceeded with three agreements, which aim to support the promotion of the TRIP2ATHENS platform in international and domestic tourist markets.
Therefore the new official electronic tourist guide of Athens and Attica TRIP2ATHENS has already been connected with the digital platform for the promotion of tourism in the Region of Attica www.athensattica.gr. Moreover, TRIP2ATHENS has been included in the platform DiscoverGreece.com of Marketing Greece, which will launch an online campaign for further promoting the new digital platform.
A third agreement was signed with the Chinese tour group “BEIJING INTERNATIONAL BLOOM TRAVEL SERVICE CORP” with the view to promoting the Hellenic Chamber of Hotels’ platform in the Chinese market sinceTRIP2ATHENS provides information in seven languages (Greek, English, German, French, Spanish, Russian, Chinese).
“BEIJING INTERNATIONAL BLOOM TRAVEL SERVICE CORP” was listed in China’s Stock Exchange in 2016, and has set up subsidiaries in Hong Kong and Great Britain.
The above mentioned tourist agency, in collaboration with Shanghai Workers’ International Travel Service Co., Ltd., has also launched the first charter flights from Shanghai to Greece.